Ford’s new Focus to feature upgraded reversing camera tech

• Published On: 21 May 2018
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The car will have a new rear wide-view camera and a Blind Spot Information System with cross-traffic alert.

Ford’s new Focus will show drivers what is around the corner behind them while reversing. The camera is positioned above the vehicle's licence plate and captures a 180deg view, which is then shown on the car’s touchscreen. This will help the driver avoid bumping into passing pedestrians, cyclists and other vehicles.

The car also has Ford's Blind Spot Information System (BLIS) with cross-traffic alert, which helps you reverse with ease. Radar sensors monitor the area behind the car and alert the driver to passing vehicles and motorcycles. If the driver doesn’t react in time, the car applies the brakes automatically.

“We know that for nearly all our customers, reversing is a crucial part of their daily drive – and one that some of them really don’t enjoy,” said Glen Goold, Ford’s chief program engineer for the Focus. “This little camera is helping us to make a big step forwards in making it easier to go backwards.”