Hero Electric Launches Campaign to Celebrate a Milestone

• Published On: 2 December 2021
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Hero Electric continues to remain the No.1 EV brand in the country

Hero Electric has been the leading electric two-wheeler company in the country for a long time. To date the company continues to remain at the No.1 position in the segment. According to the latest JMK research findings, Hero Electric is considered to be the most preferred brand in the Indian EV market.  In order to celebrate this milestone, Hero Electric launched its new campaign - India’s No.1 EV Company. Through this campaign, the brand aims to spread awareness about its journey in leading the electrification of two-wheelers in the country. 

“It's the time to thank our customers who reposed trust in our products and the brand Hero in our journey to the top. I believe that No.1 comes with lots of responsibilities of being the role model for conducting our business in a fair and equitable manner that benefits the Customer, the Society and the Environment. As a leader we will continue to strive for the growth of an ecosystem that supports easy and faster transition to electric mobility. India is on the cusp of a major revolution in sustainable and zero carbon transport and we would very much like to be a significant contributor in making our world a better place to live and breathe,” as commented by Sohinder Gill, CEO, Hero Electric.

Talking about the new campaign in detail, it is basically focused on the innovation that led to catalysing the electrification of two-wheeler space in the country. The campaign further aims at empowering millions of people to commence their journey towards electrification with Hero Electric. 

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“We are delighted and thank everyone for their support in making Hero, India’s no.1 Electric two-wheeler brand. We are glad to be operating in a country where consumers are becoming more aware and making greener choices that motivate us further to drive the mobility shift. There is an increased demand for EVs over the last few years that has helped us to stay India’s largest EV brand. This campaign is to recognize every individual who has supported us in our journey and responsibly chosen to make The Smart Move! With our varied product offerings and support from the Government, we are leading the change to transform the automotive two-wheeler market and stand at the forefront of this dynamic sector,” as commented by Naveen Munjal, Managing Director, Hero Electric.