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Tata Motors joined hands with Equitas SFB with an aim to bring a set of attractive financial solutions to its customers. The homegrown automaker has signed a five-year Memorandum of Understanding (MoU) with one of the country’s largest small finance banks. The benefits of this collaboration will be applicable across Tata Motors’ small commercial vehicle(SCV) range. Besides this, the automaker gets support from Equitas SFB’s strong network across the country in its 861 branches and 550+ CV customer touchpoints. This is being done with an aim to make these solutions easily accessible to the customers.
“We are delighted to partner with Equitas SFB, one of India’s leading small finance banks, to make our extensive range of vehicles available to a larger set of customers, with easy financing and flexible repayment options. With an extensive 3 million customer database and sustained years of expertise in the sector, Equitas SFB will help us extend beneficial offerings to CV customers across the nation. Tata Motors has consistently placed customer welfare at the centre of its endeavours, striving to bring to them profitable value propositions. The Ace and the Intra range have redefined last-mile transportation, with their comfort, reliability and low cost of ownership. With this partnership, we will join forces with Equitas SFB to continue our dedicated efforts to serve our customers,” as commented by Rajesh Kaul, Vice President, Sales & Marketing, Commercial Vehicle Business Unit, Tata Motors.
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Talking about Tata Motors’ SCV range, they have generated self-employment in both urban and rural areas thereby providing means of livelihood to nearly 30 lakh Indians. The SCV segment was initiated by introducing India’s first four-wheeler mini-truck- the Ace, in 2005.
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“We are happy to be associated with Tata Motors Limited at such an early stage of the Bank’s journey. Through this partnership, Equitas would reach a large set of financially excluded segments to help them buy their first commercial vehicle from Tata Motors Limited. Equitas Small Finance Bank has always believed in uplifting the underserved and unserved segment of the society to drive financial inclusion,” as commented by Rohit Gangadhar Phadke, Senior President & Head – Retail Assets, Equitas Small Finance Bank.
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