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Symbol of unmatchable Transparency, Trust, Safety and Convenience Trust is one of most important factors that can boost up sales and reduce the pain points of a buyer. We understand why trust is the most crucial thing when a buyer is planning to buy an automobile online from an unknown seller.
For a buyer it’s scary, to buy a used vehicle online, as the chance of misinterpretation and fraud is very high in the low trust second hand automobile industry in India. Moreover, automobiles are a high ticket item – costing a consumer high portions of his earnings or savings therefore the buying decision is a critical one and buyers weigh in on all trust factors including condition, reliability and value for money.
Below we have mentioned some trust factors for sellers that will help you sell more and build a good reputation among the buyers.
TRUST IS ONE OF MOST IMPORTANT FACTORS THAT CAN BOOST UP SALES AND REDUCE THE PAIN POINTS OF A BUYER.
You should offer test drive at buyer’s door step, returns, and RTO with your listings. You can select these options under Seller Settings of your profile in StoreManager at Droom. This will give potential buyers more convenience.
Offer unbiased inspection report of your vehicle to build trust in the listing and giving value for money. The inspection report will verify the exact performance and condition of the vehicle. Seller can take up auto inspection from droom to add value to the listing.
A buyer is already worried and tensed about buying a used vehicle from an unknown source. Seller declaration form gives them information about the hidden vehicle specifications. Fill droom self declaration form truthfully to disclose any unknown problems in the vehicle you are selling. This will make transaction fully-transparent and more trustworthy. If filled truthfully, droom inspection report will help supporting the self-declaration made by a seller. This will gain more buyer attention.
Upload crisp and clear images of your listings. Take clear photos of the vehicle from interior (if applicable) and exterior to build trust in your product. High resolution images will give them better picture of what you are actually trying to sell. Using uncluttered background for your images will be more effective.
Droom listing is a symbol of higher trust and transparency. Write clear product (whether vehicle or service) description. Give rightful and detailed information so that buyer gets in- depth knowledge about the listing. Highlight important features and specification along with complete name of listing mentioning make, model, year and trim.
A seller must own the original copy of RC, which must be handed over to the buyer at the time of transaction.
Service logs help evaluating condition of the vehicle. Provide complete history of the service logs to build up confidence in the buyer and offer accurate information on vehicle maintenance, any damage or more.
A copy of vehicle insurance will help buyer to easily renew the insurance or get new insurance on his name. The insurance policy will also help buyer evaluating price for vehicle, providing peace of mind.
Be a droom verified seller and get a Verified Seller badge that’s a symbol of higher trust. Every buyer wants to shop from the most authentic and trustworthy seller who offers original and reliable listing.
Every business is customer centric, so it’s crucial to answer buyer’s questions and queries to build trust and confidence. Offer assistance, be polite and generous, provide correct information, and be courteous. Provide quality customer service and empathize wherever required.
Concentrate on customer rating and reviews. Try offering best class service, product description, truthful information, better price, and clear images to sell more and build trust amongst the market. More trust in the buyers will help gaining maximum ratings and positive reviews.